AGC's Partnership with British Red Cross : Putting People and Planet First
AGC's Partnership with British Red Cross Raises £23,000 in 2023: A Commitment to People and planet first, Profits second.
When thinking of planet positive businesses, the interiors industry may not be the first that comes to mind, however, Accouter Group of Companies is here to change that. A proud B Corp, AGC is a luxury interior design collective which believe in putting people and the planet first, profits second.
In a remarkable display of their commitment to making a positive impact, AGC recently announced a significant milestone in their partnership with the British Red Cross. In 2023, through the sale of donated furniture, AGC contributed an impressive £23,000 to support the vital humanitarian work of the British Red Cross.
AGC's dedication to social responsibility and sustainability is at the heart of their ethos and since becoming a B Corp in 2023 they’ve pushed their mission even further. While their brands service a variety of different interior design needs, their focus extends beyond aesthetics. They firmly believe in using their business a means to make a difference and create a better world.
With over 20 million pieces of furniture being discarded each year in the UK, it may feel impossible to make a difference but these small actions do add up and AGC are a testament to that. Beyond monetary contributions, they continuously donate furniture that has reached the end of its life cycle. By diverting furniture from landfills and giving it a second life, AGC are attempting to set an example that they hope their industry follows.
Not stopping there, they also annually donate 2% of their profits three charities including the British Red Cross and two nominated by their team annually, aiding in its mission to provide essential assistance to those in need, both locally and globally. “I truly hope that our partnership can continue long into the future”- Mark Dawson, Regional Retail Manager, British Red Cross. This longstanding partnership exemplifies the B Corp values that AGC's upholds.
Although the interiors industry is by no means perfect, It’s innovative companies like ACG that are carving out a path for a more conscious future for interiors. Delivering exceptional design that also strives to make a positive difference in the world.
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To learn more about AGC and their values you can visit their website at https://www.agofc.com
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