Where in areas surrounding London are Mainland Chinese and HK investors buying, and why?
LPF Members 11K Consulting and Regal London have launched a thought leadership paper on
"2022 Market Update: Where in areas surrounding London are Mainland Chinese and HK investors and HNWIs buying, and why?"
KEY FINDINGS:
Since the beginning of the pandemic, locations around London such as Watford, Reading, Surrey, and Harrow have seen increased interest from buyers from Mainland China and Hong Kong; this demand is expected to remain steady for at least the next six months
Return on investments, connectivity, close proximity to top schools and universities, and safety are top considerations of Mainland Chinese and Hong Kong buyers when buying properties around London.
Many Chinese students are expected to come to the UK in September and October, which will lead to greater demand for UK properties, including in areas around London.
When marketing properties in areas around London to buyers from Mainland China and Hong Kong, information about rental yields, potential capital growth, tax considerations, and transport links need to be made clear, on top of pricing information, and quality imagery of the properties in question.
While areas around London are popular, London residential properties are sought after as long-term, safe investments, as the capital city continues to benefit from top-class education, a diverse and liberal cultural scene, and an international business language.
This Thought Leadership Article was jointly conducted by 11K Consulting, one of the UK’s leading Chinese luxury and property PR and communications agencies; and Regal London, a privately held value added real estate company focusing on residential-led mixed used developments in the London market since 1998.
The Interviewees
Jacob Sullivan, Sales & Marketing Director, Regal London
Samuel Chan Sze Ming, Managing Director, Britannia StudyLink
Scot Tsang, Head of Operations and In-House Legal, SDKA
Vicky Tsan, Senior Associate ‑ Licensed Conveyancer, Axiom DWFM
Rafael Steinmetz Leffa, Executive Director, GWM London Limited
Qian (Taylor) Yu, Director, Wind Great UK Limited
Andrew Weir, Chief Executive, London Central Portfolio Limited
Steven Landes, Director, Hawksford UK Services Limited
Alex Willcocks, Co-Founder & Managing Director, Burbeck Interiors
Robert Kerr, Director, ADAM Architecture
Lynn Lin, Partner, Head of Asia, Gerald Edelman
get in touch
11K Consulting is one of the UK’s leading Chinese luxury and property PR and communications agencies specialised in helping companies to target and influence Chinese and Asian investors, U/HNWIs and luxury consumers in China, Hong Kong and the UK. Our clients are a mix of high-end real estate development, interior design, architecture, and luxury lifestyle companies in the UK and Europe.
If you would like to speak to any of the interviewees above, please contact Sally Maier-Yip, Founder & MD, 11K Consulting, at sally@11kconsulting.com or +44(0)7841 377018.